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Privacy Policy

BORBOLETA d.o.o. PRIVACY POLICY

1. INTRODUCTION

1.1 We are committed to safeguarding the privacy of borboleta.co visitors and service users according to the principles and provision of the General data protection regulation (EU) 2016/679.

1.2 This policy applies where we are acting as a data controller with respect to the personal data of borboleta.co visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data.

1.3 We use cookies on our website. Insofar as those cookies are not strictly necessary for the provision of barboleta.co and services, we will ask you to consent to our use of cookies when you first visit our website. You have to be at least 16 years of age to give a valid consent. At any time later, you will be able to change your cookie setup on our website.

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2. CONTACT INFORMATION

Borboleta d.o.o. za trgovinu i usluge - podružnica v Ljubljani

Dunajska cesta 136, 1000 Ljubljana, Slovenia

Company registration number: 8097399000

VAT number: SI87385031

info@borboleta.hr

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2.1 Online sales to non-VAT registered customers (distance sales) on www.borboleta.co, are subject to the contractual relationship between "Borboleta d.o.o. - branch office in Ljubljana" and "Borboleta d.o.o. Croatia", where "Borboleta d.o.o. - branch office in Ljubljana" is authorized to conclude sales contracts in the name and on behalf of "Borboleta d.o.o. Croatia" (the owner of ‘’Borboleta’’ brand and the owner of the goods).

2.2 When you place an order and conclude a contract with "Borboleta d.o.o. - branch office in Ljubljana" on www.borboleta.co, you placed an order and concluded a contract with "Borboleta d.o.o. Croatia".

2.3 Important information about “Borboleta d.o.o. Croatia”

Borboleta d.o.o. Croatia

Veslačka ul. 6, 10 000 Zagreb, Republic of Croatia

Croatia company register number (MBS): 081028468

Croatia VAT number: HR96776797706

info@borboleta.hr

3. TERMS OF SERVICE, NOTICES, AND REVISIONS

3.1 These Privacy Policies are an integral part of the Termes of Service, which is why they are to be interpreted and / or supplemented with the Termes of Service. If you have any concern about privacy at borboleta.co, please contact us with a thorough description, and we will try to resolve it. Our business changes constantly, and our Privacy Policy and the Terms of Service will change also. We will e-mail periodic reminders of our notices and conditions, but you should also check our website frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

4. HOW WE USE YOUR PERSONAL DATA

4.1 We may process data about your use of borboleta.co and services ("usage data"). The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency, and pattern of your service use. This usage data may be processed for the purposes of analyzing the use of the website and services.

4.2 We may process your account data ("account data"). The account data may include your name, email address and date of birth. The account data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you.

4.3 We may process your information included in your personal profile on our website ("profile data"). The profile data may include your name, address, telephone number, email address, profile pictures, gender, date of birth, relationship status, interests and hobbies, educational details and employment details. The profile data may be processed for the purposes of enabling and monitoring your use of our website and services.

4.4 We may process your personal data that are provided in the course of the use of our services ("service data"). The service data may include identifiable data. The service data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you.

4.5 We may process information that you post for publication on our website or through our services ("publication data"). The publication data may be processed for the purposes of enabling such publication and administering our website and services.

4.6 We may process information contained in any inquiry you submit to us regarding goods and/or services ("inquiry data"). The inquiry data may be processed for the purposes of offering, marketing and selling relevant goods and/or services to you.

4.7 We may process information relating to our customer relationships, including customer contact information ("customer relationship data"). The customer relationship data may include your name, your employer, your job title or role, your contact details, and information contained in communications between us and you or your employer. The customer relationship data may be processed for the purposes of managing our relationships with customers, communicating with customers, keeping records of those communications and promoting our products and services to customers.

4.8 We may process information relating to transactions, including purchases of goods and services, that you enter into with us and/or through our website ("transaction data"). The transaction data may include your contact details, your card details, and the transaction details. The transaction data may be processed for the purpose of supplying the purchased goods and services and keeping proper records of those transactions.

4.9 We may process information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters] ("notification data"). The notification data may be processed for the purposes of sending you the relevant notifications and/or newsletters.

4.10 We may process information contained in or relating to any communication that you send to us ("correspondence data"). The correspondence data may include the communication content and metadata associated with the communication. Our website will generate the metadata associated with communications made using the website contact forms. The correspondence data may be processed for the purposes of communicating with you and record-keeping.

4.11 In addition to the specific purposes for which we may process your personal data, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or to protect your vital interests or the vital interests of another natural person.

4.12 Please do not supply any other person's personal data to us, unless we prompt you to do so.

5. PROVIDING YOUR PERSONAL DATA TO OTHERS

5.1 We may disclose your personal data to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries) insofar as reasonably necessary for the purposes, and on the legal bases, set out in this policy

5.2 We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

5.3 We may disclose your personal data to our suppliers, postal services or subcontractors insofar as reasonably necessary.

5.4 Financial transactions relating to our website and services may be handled by our payment services providers. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds.

5.5 We may disclose your personal data to one or more of those selected third party suppliers of goods and services for the purpose of enabling them to contact you so that they can offer, market and sell to you relevant goods and/or services. Each such third party will act as a data controller in relation to the enquiry data that we supply to it; and upon contacting you, each such third party will supply to you a copy of its own privacy policy, which will govern that third party's use of your personal data.

5.6 We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

5.7 We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.5.8 To help personalize your journey we currently use the following companies, who will process your personal data as part of their contracts with us: 

Facebook, Instagram and Twitter - We are displaying targeted adverts based on behavior and shopping history;

Google analytics to monitor site traffic and browser behavior;

AdWords and Google Shopping display products and adverts based on browser behavior and shopping history;

Mailchimp for our email marketing campaigns where messaging is created in and sent from Mailchimp;

Checkout / Paypal - Provide an international payment gateway in various native currencies and provide our international shipping and logistics;

AfterShip - automated tracking solution which support tracking 461 international couriers worldwide.

5.9 In addition to the specific disclosures of personal data we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person. We may also disclose your personal data where such disclosure is necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

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6. INTERNATIONAL TRANSFERS OF YOUR PERSONAL DATA

6.1 In this section, we provide information about the circumstances in which your personal data may be transferred to countries outside the European Economic Area (EEA).

6.2 We and our other group companies have offices, facilities, and stores in multiple countries across a globe. You can find a full list on our website. The European Commission has made an "adequacy decision" with respect to the data protection laws of each of these countries. Transfers to each of these countries will be protected by appropriate safeguards, namely the use of standard data protection clauses adopted or approved by the European Commission or the use of binding corporate rules.

6.3 The hosting facilities for our website are situated in Shopify Inc. datacenter located in Canada. The European Commission has made an "adequacy decision" with respect to the data protection laws of each of these countries. Transfers to each of these countries will be protected by appropriate safeguards, namely the use of standard data protection clauses adopted or approved by the European Commission.

6.4 You acknowledge that personal data that you submit for publication through our website or services may be available, via the internet, around the world. We cannot prevent the use (or misuse) of such personal data by others.

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7. RETAINING AND DELETING PERSONAL DATA

7.1 This Section sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

7.2 Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes. When you place an order through our website, we’ll keep the personal data you give us for five years, so we can comply with our legal and contractual obligations

7.3 In some cases it is not possible for us to specify in advance the periods for which your personal data will be retained. In such cases, we will determine the period of retention based on the necessary timeline for an operational function of our website and business.

7.4 Notwithstanding the other provisions of this section, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or to protect your vital interests or the vital interests of another natural person.

7.5 At the end of that retention period, your data will either be deleted completely or anonymized, so that it can be used in a non-identifiable way for statistical analysis and business planning.

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8. YOUR RIGHTS

8.1 Your principal rights under the data protection law are:

(a) the right to access;

(b) the right to rectification;

(c) the right to erasure;

(d) the right to restrict processing;

(e) the right to object to processing;

(f) the right to data portability;

(g) the right to complain to a supervisory authority; and

(h) the right to withdraw consent.

8.2 You have the right to confirmation as to whether we process your personal data and, where we do, access to the personal data, together with certain additional information. That additional information includes details of the purposes of the processing, the categories of personal data concerned and the recipients of the personal data. Providing the rights and freedoms of others are not affected, we will supply to you a copy of your personal data.

8.3 You have the right to have any inaccurate personal data about you rectified and, taking into account the purposes of the processing, to have any incomplete personal data about you completed.

8.4 In some circumstances you have the right to the erasure of your personal data without undue delay. Those circumstances include for example: (a) the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed, (b) you withdraw consent to consent-based processing, (c) you object to the processing under certain rules of applicable data protection law, (d) the processing is for direct marketing purposes, (e) and the personal data have been unlawfully processed. However, there are exclusions of the right to erasure. The general exclusions include where processing is necessary: (a) for exercising the right of freedom of expression and information, (b) for compliance with a legal obligation, (c) or for the establishment, (d) exercise or defense of legal claims.

8.5 In some circumstances you have the right to restrict the processing of your personal data. Those circumstances are: (a) you contest the accuracy of the personal data, (b) processing is unlawful but you oppose erasure, (c) we no longer need the personal data for the purposes of our processing, but you require personal data for the establishment, exercise or defense of legal claims; (d) and you have objected to processing, pending the verification of that objection. Where processing has been restricted on this basis, we may continue to store your personal data. However, we will only otherwise process it: with your consent; for the establishment, exercise or defense of legal claims; for the protection of the rights of another natural or legal person; or for reasons of important public interest.

8.6 You have the right to object to our processing of your personal data on grounds relating to your particular situation, but only to the extent that the legal basis for the processing is that the processing is necessary for: the performance of a task carried out in the public interest or in the exercise of any official authority vested in us; or the purposes of the legitimate interests pursued by us or by a third party. If you make such an objection, we will cease to process the personal information unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights, and freedoms, or the processing is for the establishment, exercise or defense of legal claims.

8.7 You have the right to object to our processing of your personal data for direct marketing purposes (including profiling for direct marketing purposes). If you make such an objection, we will cease to process your personal data for this purpose.

8.8 You have the right to object to our processing of your personal data for scientific or historical research purposes or statistical purposes on grounds relating to your particular situation unless the processing is necessary for the performance of a task carried out for reasons of public interest.

8.9 To the extent that the legal basis for our processing of your personal data is:

(a) consent; or

(b) that the processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract,

and such processing is carried out by automated means, you have the right to receive your personal data from us in a structured, commonly used and machine-readable format. However, this right does not apply where it would adversely affect the rights and freedoms of others.

8.10 If you consider that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the EU member state of your habitual residence, your place of work or the place of the alleged infringement.

8.11 To the extent that the legal basis for our processing of your personal information is consent, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing before the withdrawal.

8.12 With regard to practicing your data protection rights under the GDPR, you can contact us via e-mail or phone using the contact information provided in section 2.

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9. COOKIES

9.1 Cookies are small text files (identifiers) placed on your device to store data that can be recalled by a web server in the domain that placed the cookie. This data often consists of a string of numbers and letters that uniquely identifies your computer, but it can contain other information as well. Some cookies are placed by third parties acting on our behalf. We use cookies and similar technologies to store and honor your preferences and settings, enable you to sign-in, provide interest-based advertising, combat fraud, analyze how our products perform, and fulfill other legitimate purposes described below. Borboleta uses additional identifiers for similar purposes, and many of our websites and applications also contain web beacons or other similar technologies, as described below.

9.2 Our Use of Cookies and Similar Technologies

 

Borboleta uses cookies and similar technologies for several purposes, depending on the context or product, including:

  • Storing your Preferences and Settings. We use cookies to store your preferences and settings on your device and to enhance your experience. Depending on your settings, we store that data in a cookie so that you will see the relevant information when you return to the site. Saving your preferences with cookies prevents you from having to set your preferences repeatedly. If you opt out of interest-based advertising, we store your opt-out preference in a cookie on your device.
  • Sign-in and Authentication. We use cookies to authenticate you. When you sign into a website using your personal Borboleta account, we store a unique ID number, and the time you signed in, in a cookie on your device. This cookie allows you to move from page to page within the site without having to sign in again on each page. You can also save your sign-in information so you do not have to sign in each time you return to the site.
  • Security. We use cookies to process information that helps us secure our products, as well as detect fraud and abuse.
  • Storing Information you Provide to a Website. We use cookies to remember information you shared. When you provide information to Borboleta, for example when you add products to a shopping cart on our website, we store the data in a cookie for the purpose of remembering the information.
  • Social Media. Some of our websites include social media cookies, including those that enable users who are logged in to the social media service to share content via that service.
  • Feedback. Borboleta uses cookies to enable you to provide feedback on a website.
  • Interest-Based Advertising. Borboleta uses cookies to collect data about your online activity and identify your interests so that we can provide advertising that is most relevant to you. You can opt out of receiving interest-based advertising from Borboleta as described in this privacy statement.
  • Showing Advertising. Borboleta uses cookies to record how many visitors have clicked on an advertisement and to record which advertisements you have seen, for example, so you don’t see the same one repeatedly.
  • Analytics. We use first and third party cookies and other identifiers to gather usage and performance data. For example, we use cookies to count the number of unique visitors to a web page or service and to develop other statistics about the operations of our products.
  • Google Analytics. This website uses functions of the web analytics service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States. Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. The storage of Google Analytics cookies is based on Art. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour in order to optimize both its website and its advertising.
  • Hotjar. We use Hotjar to better understand the needs of our users and to optimize the offer on this website. With the help of Hotjar technology, we get a better understanding of our users’ experiences (e.g. how much time users spend on which pages, which links they click on, what they like and what they don’t, etc.) and this helps us to align our offer with feedback from our users. Hotjar uses cookies and other technologies to collect information about the behavior of our users and their devices (in particular, IP address of the device (only recorded and stored in anonymised form), screen size, device type (unique device identifiers), information about the browser used, location (country only), language preferred to display our website). Hotjar stores this information in a pseudonymized user profile. The information is not used by Hotjar or us to identify individual users or is merged with other data about individual users. The legal basis is Article 6(s). 1 p. 1 lit. f GDPR. For more information, see Hotjar’s Privacy Policy: https://www.hotjar.com/legal/policies/privacy You can object to the storage of a user profile and information about your visit to our website by Hotjar as well as the setting of Hotjar Tracking Cookies on other websites via this link: https://www.hotjar.com/legal/compliance/opt-out
  • Performance. Borboleta uses cookies to understand and improve how our products perform. For example, we use cookies to gather data that helps with load balancing; this helps to ensure that our websites remain up and running.
9.3 In addition to the cookies Borboleta sets when you visit our websites, third parties can also set cookies when you visit the Borboleta site. For example:
  • Companies we hire to provide services on our behalf, such as site analytics, place cookies when you visit our sites.
  • Companies that deliver content, such as videos or news, or ads on Borboleta sites, place cookies on their own. These companies use the data they process in accordance with their privacy policies, which may enable these companies to collect and combine information about your activities across websites, apps, or online services.
  • Most web browsers automatically accept cookies but provide controls that allow you to block or delete them. Please refer to your browser's privacy or help documentation to find Instructions for blocking or deleting cookies in other browsers.
  • Certain features of Borboleta website depend on cookies. If you choose to block cookies, you cannot sign in or use some of those features, and preferences that are dependent on cookies will be lost. If you choose to delete cookies, settings and preferences controlled by those cookies, including advertising preferences, are deleted and will need to be recreated.